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Annie Vance

The key to maintaining a successful blog is simply passion. You need to be passionate enough about blogging to follow through with what you’ve started. 

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You can also become a Master Blogger

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Choose a topic that interest you

Some people use their blogs as an online journal that revolves around their daily lives and personal thoughts. But if this is not the route you wish to take, then the first thing you need to decide on is your topic. Choose a topic that you know well and you can confidently write about it. Stick to broad topics to avoid the risk of soon running out of ideas for your posts.

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Educate yourself

No matter how well you know your topic, you still need to read up about it and update yourself about recent trends. Research thoroughly and get all your facts straight before posting. Educating yourself thoroughly is a sure-fire way to be an expert about your subject matter.

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Set a tone

The tone of your blog sets people’s expectations of what is in store for them if they read on. The best way to capture an audience is to make your posts light and conversational. Strive to entertain while being informative at the same time. A little bit of humor can be effective, as long as it is used in the right way, so be careful about this. Of course, the tone should be topic appropriate, like if you wish to dispense important advice and information about health issues, people might not take you very seriously if you use a very casual tone.

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